MapWorthy
Location intelligence, pointed at your next move

Know the location before anyone signs the lease.

For restaurant owners, franchisees, franchisors and brokers weighing a commercial lease.

What best describes you?

N
0250 m500 m
Example
Example report. The places, names and numbers are for illustration only.
for an independent café

104 Street NW, Edmonton

WORTHY
Deal-breakers
75
out of 100
Data completeness: High
Get directions
SummaryDeal-breakersMapScore breakdownSite imageryDemographicsTraffic & late-nightCompetitorsSources
Evaluate a site
Works today Site report·Heat map·Financing-Ready Site Package·Dashboard

Which tool fits your business

Site report

For restaurants. Enter a Canadian address and get a score and an answer with its reasons, when the data allows.

Restaurant types: Burger, Chicken, Pizza, Sandwich & Deli, Mexican, Middle Eastern & Mediterranean, Asian & Noodle, Sushi, Indian, Coffee & Café, Beverage & Snack, Dessert & Bakery, Breakfast & Bagel, Seafood, BBQ & Smokehouse, Salad & Health Bowl, Poutine & Fries, Caribbean & Jerk, Cheesesteak, Pita & Wrap, Hot Dog, Latin American, Plant-Based & Vegan.

Market grader

For home-service and care businesses. Gives Canadian towns and cities a score out of 100. It does not cover restaurants.

Industries: Water treatment & softeners, Pest control, Painting & decorating, Moving & junk removal, Non-medical senior care, Assisted living & retirement residences, Restoration & remediation, Garage doors, Window coverings & blinds, Closet & home organization, Flooring, Tree care.

  1. 01

    Enter an address.

    Type the address you're thinking about.

  2. 02

    We check the area.

    Population and age nearby, who competes, traffic, and the deal-breakers for your brand.

  3. 03

    Get a clear answer.

    A score out of 100 and an answer with its reasons, when the data allows.

Evaluate a site
Saved sites
Clients
Brand settings
Market grader
Heat map
Restaurant map
Density mapSoon
Dashboard
Fit FinderSoon
Profile & settings
Field notes
Help
Sign out
Last report104 Street NW, EdmontonWORTHY
AL
Example report. The places, names and numbers are for illustration only.

Where are you thinking of opening?

Pick a brand and an address. You'll get a score out of 100, an answer, the reasons behind it, and their sources.

1What are you opening?
Northline TacosMexicanCopper Hen ChickenChickenSlice & Wing Co.Pizza
2Site address
Varsity Drive NW, Calgary
104 Street NW, Edmonton
3

A few optional details

Monthly rent quote
$e.g. 5500/ month
Turns on the rent deal-breaker check.
Does this site have a drive-thru lane?
YesNoUnknown
Confirmed by you or the landlord. Your answer is used in the score.
Your evaluation
BrandNorthline Tacos
AddressNot chosen yet
RentNot added
Drive-thru laneNot answered
Own storeNo
Tamur Malik
Founder, MapWorthy

I spent thirteen years running a quick service restaurant franchise in Alberta, then moved to the other side of the table as an area developer, finding sites and franchise partners for a growing brand.

Every time, the hardest call was the location. A lease ties you down for years, and one wrong corner can cost you your savings. Yet the answers were scattered: census tables that take days to read, driving around counting competitors by hand, and site studies priced for big chains, not for one owner opening one store. Too many franchisees signed on gut feel. Brokers got asked "will my business work here?" and had nothing solid to show.

I built MapWorthy to fix that, first for myself and then for anyone choosing a site. Enter an address, see the area the way an experienced operator would, and decide before you sign.

01 · Site report

An answer you can take into the room.

Score, answer, deal-breakers, drive-time rings, population and age now and in 2031, competitors and traffic.

  1. 01The answer, with its deal-breakers beside it
  2. 02A score dial in the colour of the answer
  3. 031, 3 and 5 minute drive rings
  4. 04A source and a date under every number
N
0250 m500 m
Example
Example report. The places, names and numbers are for illustration only.
for an independent café

104 Street NW, Edmonton

WORTHY
Deal-breakers
75
out of 100
Data completeness: High
Get directions

Location summary

for an independent café

About 143,257 people lived within 5 km at the 2021 Census. In the census area containing the site, median household income was $78,000 in 2020 and median age was 36.0 at the 2021 Census. The nearest published traffic count is 24,900 vehicles a day on 104 Street North of 61 Avenue, about 40 m away (City of Edmonton, 2022).

Nearest Northline Tacos
4.9 km
Google Places, retrieved 4 Oct 2026
Population within 5 km
143,257
Statistics Canada, 2021 Census, retrieved 22 Sep 2026
Nearest direct competitor
46 m
Google Places, retrieved 4 Oct 2026

The short version

Strongest driver: Anchor co-tenants at 10/10 — 7 traffic anchor(s) within 600 m (3 grocery).
Biggest weakness: Direct competition at 1/10 — Nearest direct competitor is Example Taqueria at 46 m; 9 direct rival(s) within 1 km.
Watch cannibalization: Northline Tacos is 4.9 km away — outside the 3 km deal-breaker but inside the 8 km comfort buffer.
N
0250 m500 m
Example
Example report. The places, names and numbers are for illustration only.
for an independent café

104 Street NW, Edmonton

WORTHY
75
out of 100
Data completeness: High
Location summary

About 143,257 people lived within 5 km at the 2021 Census. In the census area containing the site, median household income was $78,000 in 2020 and median age was 36.0 at the 2021 Census. The nearest published traffic count is 24,900 vehicles a day on 104 Street North of 61 Avenue, about 40 m away (City of Edmonton, 2022).

for an independent café
Nearest Northline Tacos
4.9 km
Population within 5 km
143,257
Nearest direct competitor
46 m

The short version

Strongest driver: Anchor co-tenants at 10/10 — 7 traffic anchor(s) within 600 m (3 grocery).
Biggest weakness: Direct competition at 1/10 — Nearest direct competitor is Example Taqueria at 46 m; 9 direct rival(s) within 1 km.
Watch cannibalization: Northline Tacos is 4.9 km away — outside the 3 km deal-breaker but inside the 8 km comfort buffer.
02 · Heat map

Where the competition already is.

See where businesses like yours already are, so you can spot crowded areas and gaps.

Six food types, counted apart or together
Fried chickenBurgersPizzaDonairsWrapsShawarma
Evaluate a site
Saved sites
Brand settings
Market grader
Heat map
Restaurant map
Density mapSoon
Dashboard
Fit FinderSoon
Profile & settings
Field notes
Help
Sign out
8evaluations left this monthPlan and billing
Last report104 Street NW, EdmontonWORTHY
AL
Example report. The places, names and numbers are for illustration only.
Heat map

Restaurant map

Each hexagon is 3 km across and shows how many places of the chosen types are listed inside it.

Your saved sites3Listed as of 3 October 2026
Type of food
Area

Each hexagon is 3 km across and shows how many places of the chosen types are listed inside it. Counts come from public listings. They can include places that have closed and miss places that are open.

Listed places per hexagon
1
2–3
4–5
6+
Listed as of 3 October 2026.
Listings: Overture Maps Foundation and its data providers, including Foursquare. Sources and licences
Restaurant mapAL
Example report. The places, names and numbers are for illustration only.
Heat map

Restaurant map

Each hexagon is 3 km across and shows how many places of the chosen types are listed inside it.

Your saved sites3Listed as of 3 October 2026
Type of food
Area

Each hexagon is 3 km across and shows how many places of the chosen types are listed inside it. Counts come from public listings. They can include places that have closed and miss places that are open.

Listed places per hexagon
1
2–3
4–5
6+
Listed as of 3 October 2026.
Listings: Overture Maps Foundation and its data providers, including Foursquare. Sources and licences
03 · Site package

The report, ready to hand over.

A clean summary of the site to hand to a landlord, partner or financing contact.

Location summary · map with drive rings and nearest competitors · population and demographics · traffic count · deal-breaker results
Contains no sales or revenue projection.
MapWorthy
Example report. The places, names and numbers are for illustration only.

Site package

104 Street NW, Edmonton

Site facts prepared for banks and landlords.

This package contains no sales or revenue projection for this site.

About 143,257 people lived within 5 km at the 2021 Census. In the census area containing the site, median household income was $78,000 in 2020 and median age was 36.0 at the 2021 Census. The nearest published traffic count is 24,900 vehicles a day on 104 Street North of 61 Avenue, about 40 m away (City of Edmonton, 2022).

Location and drive times

Drive-time rings (1/3/5 min) Direct competitors Existing same-brand units (3 km ring)
MapWorthy · mapworthysites.com — Page 1 of 2
MapWorthy
Example report. The places, names and numbers are for illustration only.
Direct competitors within 1 km: 9

Nearest direct competitors

Example Taqueria46 m
Sample Burrito Bar210 m
Demo Cantina388 m

Population around this site

1 km3 km5 km
2021 Census11,36168,420143,257
2026 estimate13,63778,100156,900
2031 projection15,15386,900170,200
2021 is counted from census blocks whose location point falls inside the ring.
2026 and 2031 are MapWorthy estimates, not Statistics Canada figures: each census area's projected growth is applied to the share of its population counted inside the ring.
Adapted from Statistics Canada, Geographic Attribute Files (92-151-X, 2011/2016/2021), Correspondence Files (92-156-X, 2016/2021) and Table 17-10-0155-01, 2011–2025. This does not constitute an endorsement by Statistics Canada of this product.
$78,000
median household income
36.0
median age
Income and age describe the census area containing the site, not the rings above.

Traffic nearby

24,900 vehicles a day
104 Street North of 61 Avenue · 40 m away · AAWDT · City of Edmonton, 2022

Deal-breaker panel

Open same-brand unit within 3 kmClear
Extended-hour operation unproven (zoning proxy)Clear
Sources — OpenStreetMap, retrieved 4 Oct 2026 · Routing data derived from OpenStreetMap, retrieved 22 Sep 2026 · Google Places, retrieved 4 Oct 2026 · Statistics Canada, 2021 Census, retrieved 22 Sep 2026 · City of Edmonton
MapWorthy · mapworthysites.com — Page 2 of 2

Every place has a next move.

Check your first address free.

Evaluate a site
Pricing

Pick the plan that fits how many sites you check.

All prices in Canadian dollars, billed monthly.

Free
$0
3 reports, once1 brand
  • Overall score and answer
  • Deal-breakers
  • Population within 5 km
  • Site photos
  • Score breakdownIn paid plans
  • DemographicsIn paid plans
  • Drive-time mapIn paid plans
  • Competitor tableIn paid plans
  • Traffic countIn paid plans
Start free
Starter
CA$79/ month
10 site evaluations a month1 brand
  • Full report: score breakdown, drive-time rings and map, demographics now and 2031, competitor table, traffic count
  • Save up to 10 sites and compare
  • Print / PDF
  • Restaurant map (your brand's food type only)
  • Financing-Ready Site Package (Canadian sites)
Choose Starter
Pro
CA$179/ month
30 site evaluations a month1 brand
  • Everything in Starter, plus:
  • Market grader
  • Heat map
  • Extra brands, CA$29 or CA$109 a month each
Choose Pro
Broker & Team
CA$349/ month
60 site evaluations a monthUnlimited brands
  • Everything in Pro, plus:
  • Restaurant map with every food type
  • 2-page client sheet for each site
  • Clients and tour packages
  • Check up to 10 sites at once
  • Your logo on sheetsComing soon
  • Fit Finder — what fits this addressComing soon
Choose Broker & Team
Franchisor
Custom
  • Brand profile set up for your concept
Contact us
Just one site?Single Site Report — CA$109, one time. No subscription.
Buy one report

Frequently asked questions

  1. What should I check before signing a commercial lease for a restaurant?

    The people and households nearby, the competitors close by, and any deal-breaker that can stop a site on its own. MapWorthy checks these for an address and shows the reasons behind its answer.

  2. What does the answer mean?

    When the data allows, a report ends in an answer from MAPWORTHY to WEAK, or RULED OUT when a deal-breaker stops the site. It lists any deal-breakers, and paid reports also list the factors behind the answer.

  3. Can I hand the report to my bank?

    Yes, on paid plans. On any paid plan, you can download a site package for a Canadian address. It contains no sales projection.

© OpenMapTiles © OpenStreetMap contributors